Good PR is Better - Part 2

UCLA dorm room back in the day

We continue our obvious point that Good PR is better than the bad PR that UCLA received for its seeming no-pay job,* by noting the good PR UCLA received for its housing guarantee.

...UCLA is the first University of California school to offer four years of housing for first-year students and two years of housing for transfer students. Thanks to the number of housing units that the school has built, 13,620 undergraduates will be able to live on campus in 17 residential buildings. The language of that “guarantee” is a bit more complex than it initially seems; students still have to pay for housing. The school claims the cost of its housing is nearly a third lower than comparable market-rate rents, but that doesn’t necessarily make it affordable in L.A.’s Wild West rental market. Still, the availability of campus housing provides students with options close to their classes, which saves on commute time (which is good for students and the city)...

Full story at https://www.curbed.com/2022/03/ucla-housing-guarantee-students-los-angeles.html.

Note that there are roughly 31,000 undergraduates at UCLA so if all of them wanted to live on campus or in a UCLA-owned building, it would not be possible. So, the guarantee effectively assumes that some (many) students for various reasons will want to have other housing arrangements.

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*http://uclafacultyassociation.blogspot.com/2022/03/there-actually-is-such-thing-as-bad.html.