Note: It's unclear if the resumption of athletic activities might contribute to a settlement of the lawsuit below:
Under Armour says it did not breach the UCLA athlete uniform contract because COVID-19 disrupted sports season
Lorraine Mirabella, Baltimore Sun, 10-9-20
After the NCAA and Pac-12 canceled all sporting events in mid-March, “UCLA coaches, staff and athletes could not wear Under Armour products as they ‘practiced, performed and played’ - as required - because there were no teams practicing, performing or playing," Under Armour said. UCLA initially filed its lawsuit Aug. 26 in U.S. District Court in California, a federal court, before voluntarily dismissing it last month to instead pursue it in a state court.
The lawsuit alleges that the sports brand embellished its financial performance to get the contracts, then breached the agreement by failing to deliver its product and make scheduled payments. Reeling from losses and coronavirus-related store shutdowns, Under Armour said in June that it planned to end the UCLA deal, one of the apparel maker’s most aggressive efforts to achieve brand dominance through an endorsement. Under Armour still had more than $200 million left to be paid on a 15-year contract agreed to in 2016.
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