NCAA Defied - Part 3

In a prior post, we noted that the governor signed a bill allowing student athletes to profit from the use of their names/likenesses.* The bill defied NCAA policy. But now that policy appears to be changing:

NCAA Board of Governors opens door to athletes benefiting from name, image and likeness

Steve Berkowitz, USA TODAY, 10-29-19

The NCAA's top policy-making group on Tuesday voted "unanimously to permit students participating in athletics the opportunity to benefit from the use of their name, image and likeness in a manner consistent with the collegiate model," the association said in a news release.

The release followed a Board of Governors meeting at which the group received a report from a special committee that had been appointed in May to examine the name, image and likeness issue.

The statement about the board action did not provide specifics, but said changes to NCAA rules in each of the three divisions could occur immediately, as long as they occur within principles and guidelines that include: 

►Assuring student-athletes are treated similarly to non-athlete students unless a compelling reason exists to differentiate.

►Maintaining the priorities of education and the collegiate experience to provide opportunities for student-athlete success. 

►Ensuring rules are transparent, focused and enforceable and facilitate fair and balanced competition.

Source: https://www.usatoday.com/story/sports/college/2019/10/29/ncaa-board-opens-door-athletes-use-name-image-and-likeness/2492383001/
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*http://uclafacultyassociation.blogspot.com/2019/10/ncaa-defied-part-2.html