Getting In

There seems to be a proliferation of ads on Facebook offering parents the secrets of admission to top universities. Not clear on the timing of such advertising. The fellow above claims to have been a "reader" of applications at Berkeley. Text:

If your kid is in 9th or 10th grade and you don't have a college plan yet, you're already behind the families whose kids get into Berkeley and UCLA.

Not because they're smarter. Because they started earlier.

I was a UC Berkeley admissions reader.

I saw thousands of applications from smart kids who waited until junior year.

Most got rejected.

The difference wasn't talent.

It was timing.

This free guide shows you exactly what needs to happen in 9th and 10th grade - before the window closes.

Get it now while there's still time to course-correct.

Note that the idea that you-need-to-act-now is classic late-night TV advertising. Act now before... (fill in the rest).