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| UCLA in the 1960s |
UCLA offered various sensitivity training courses in the
1960s and 1970s, featuring T-Groups and the like. Today, sensitivity training is typically
aimed at particular issues such as racial or sex discrimination. At the time, it was more generally aimed at
self understanding, which was thought to make management executives more
effective. The technique, which could
resemble group therapy, was controversial. What was then the School of Business Administration - now the Anderson School - was a center for such course offerings and research.
Because of the "touchy-feely" element, it was satirized by
radio commentator and humorist Jean Shepherd on his broadcast of Nov. 18, 1963 on WOR, New
York City. You can hear his broadcast at the link below:
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