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Thursday, July 7, 2022

Changing Places - Part 2

We previously posted about UCLA's move from the Pac-12 to the Big Ten.* Further information is below:

...Given its perilous athletic department finances, UCLA faced the prospect of cutting sports had the school not agreed to bolt for the Big Ten Conference. The timing isn’t certain and the number of teams that would have been affected isn’t known, but the Bruins were headed toward an Olympic sports Armageddon without the infusion of cash that will accompany its departure from the Pac-12 Conference in 2024. Now its 25 teams and more than 700 athletes can exhale knowing that their futures have been secured, making those cross-country flights and frigid midwinter temperatures in Big Ten country far more bearable.

“If you love Olympic sports, you should be a fan of this move,” UCLA athletic director Martin Jarmond told The Times on Tuesday. “When your program is in significant debt, it’s difficult just to maintain, never mind to invest. This not only preserves the programs now — which was not a given — but also will allow us to invest in them. This move allows us to reimagine what UCLA athletics can be with more strategic investment and resources.”

Over the last three fiscal years, UCLA’s athletic department had run up a $102.8-million deficit** that figured only to worsen given the school’s sagging football attendance and paltry Pac-12 payouts that lagged behind its major conference counterparts. Now it’s conceivable that the Bruins could receive $100 million from the Big Ten per year if the expanded conference can snag the projected $1-billion media rights deal that’s set to begin in 2024...

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*https://uclafacultyassociation.blogspot.com/2022/07/changing-places.html.

**It appears the article's author means "debt" rather than "deficit."

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