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Wednesday, September 19, 2018

More Detail on the Upcoming Regents Meeting - Part 2 (Market)

Local marketing
Yesterday, we posted more detail on the agenda of the upcoming Regents meeting. However, we noted that the links to the detailed agenda for the Public Engagement and Development Committee were broken and that we had so-notified the Regents' secretary. So today the broken links for that committee are fixed.

As it turns out, the main highlight from Public Engagement is a planned marketing study:

"During its September 13, 2017 meeting the Committee requested a study to assess how UC is perceived by the general public and outlined the objectives for a market research study that would build upon prior market research and insights. Interim Senior Vice President Holmes will provide an update on the status of the current market research study. The update will include an overview of key audiences and issues that UC is exploring through the research."

Source: http://regents.universityofcalifornia.edu/regmeet/sept18/p3.pdf

You'll note (below) that the agenda item above has the wrong date as of this posting. We'll again notify the authorities of the issue.

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