Pauley Pavilion, the 50-year-old home to UCLA’s record-setting basketball program, may get a new, longer name. As
part of a 10-year, $144 million extension of the multimedia rights
partnership between the university and WME/IMG, the sports talent agency
will look for what’s called an affiliated naming-rights partner for the
arena, according to people with direct knowledge of the deal. That
means Pauley Pavilion will still be part of the facility’s official
name...
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