All A-Twitter at the U of Iowa

Inside Higher Ed today points to a U of Iowa $37,000 scholarship for a student with the best Twitter tweet. Despite President Obama's recent Twitter town hall, yours truly hopes UCLA can resist the impulse to follow the Iowa example. Excerpt:

One question. One hundred and forty characters. $37,000.

It's no game show -- the University of Iowa's Tippie MBA full-time program is awarding one full financial award package to an applicant who most creatively answers the question, "What makes you an exceptional Tippie MBA candidate and full-time MBA hire? Creativity encouraged!", in 140 characters or less on Twitter.

The award will go to a student entering the program this fall...

The full article can be found at http://www.press-citizen.com/article/20110706/NEWS01/107060311/Tweet-your-way-to-Tippie-award?odyssey=tab|topnewhs|text|Frontpage