Among the photographs that are part of the "visual ecosystem" is that mysterious figure shown above on the webpage looking over San Francisco Bay from a high balcony. Is he planning to jump? Is he taking a smoke outside, since UC prohibits interior smoking? Or is he just contemplating the "tone" of UC brand?
There are so many brands out there, so we guess it's understandable that UC should have one, too. For example, below is Brand Boulevard in Glendale:
Of course, that Brand was known for some off-color ballads (and thus probably not the right "color palette" for us) - link below - so we guess he wouldn't be part of the UC brand: